LinkedIn at the Social Media in Recruitment Conference

Whilst I was at the Social Media in Recruitment Conference last month I made some notes from the speaker presentations.  Here are the main points I pulled out from the presentation from Ariel Eckstein who is Managing Director, European Hiring Solutions, LinkedIn.

There are:

• 625 million active internet users worldwide
• 71% have visited a social network
• 65 million LinkedIn users
• 3 million join each

month
 
His thoughts on using social media in a broad sense:

• Build and nurture a talent pool
• Invest in employee brand
• Improve recruiting referral programme
• ID/source passive candidates
• Reduce staffing firm spend
• Research client/contact prior to sales meetings

He told us how SAB Miller have reduced the percentage of recruitment they do via an agency from 80% to 20% by using social media and how Logitec have reduced hiring time from 70 to 40 days.
 
He then talked about the LinkedIn products.  Now, obviously this was a bit of a sales pitch as none of these are free to use.  However, I did find it useful to get a quick snapshot overview.  I won't repeat it all here (unless LinkedIn want to pay me for advertising!) but basically I came away feeling that LinkedIn are like a very sophisticated job board - with a massive candidate database!
 
One final point from LinkedIn - their view on who "owns" the connections; recruiter or agency ... the recruiter.  

Comments

[Peter Wilkinson]

I have just launched this UK focused Social media | Marketing | Web 'monster job board' www.socialmediamarketing.eu.com/job. All are welcome to post CV, jobs and search CV for free until November 2010. Feedback is very welcome.

Thanks

Peter

PS If you have an interest in social media marketing you may like to join this buzzing LinkedIn group. Social Media Marketing UK (#SMMUK) http://ow.ly/2wBpf