I was recently sent a whitepaper specifically for recruitment agencies. It has been put together by Red Rocket Media. It was developed after last year’s Social Media in Recruitment Conference. At the start of the event delegates were asked where they spend their money:
Job Boards 39%
Recruitment Agencies 20%
Social Media 13%
Referrals 16%
Corporate Website 13%
By the end of the conference, 65% said they would be using social media.
This whitepaper explains how, through highly effective content marketing, recruitment companies can build an audience of loyal clients and candidates before their recruitment journeys even begin. It describes how to:
Attract more traffic to your website
Increase job description ‘view to application’ ratios
Use social media more effectively
Improve brand awareness
Compete with the big boys
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